Start Your Engines for the Dodge 1320 Club
Wow, the 2018 SEMA Auto Show sure was something. So many new car concepts were popping up, and when it comes to Fiat Chrysler Automobiles (FCA), they had plenty to show off with their privately owned custom auto shop, Mopar. With Dodge releasing the new 2019 Dodge Challenger SRT Hellcat with a callback to the days of old with a new dual-snorkel hood, Mopar also went digging into the archives and debuted the Hellephant engine crate kit at SEMA. The Hellcat isn’t the only trim to get an upgrade – the R/T Scat Pack has a 1320 Angry Bee package, and to further that moniker, Dodge has opened up a new drag racing club on their content hub, Dodge Garage. It’s time to join the brotherhood of Dodge with the 1320 Club.
If unaware of the Dodge Garage, it was a new concept for an automaker when first released. What started out as a digital hub that curated content from all over the web for all things that related to the Dodge brand, is now so much more. At first, Dodge highlighted Dodge-related tweets on their daily social media feed, the latest news, Dodge merchandise, events, and even exclusive media. Now, Dodge hosts competitions for racers (drag strip only) and ongoing racing events.
The latest addition to the Dodge Garage is the Dodge 1320 Club. A part of the Dodge Garage website, new members will have to sign up and create an account to access the club. But there’s also a major requirement – members need to own a 2008-current Dodge Challenger or 2006-current Charger. Come to Cape Coral Chrysler Dodge Jeep Ram to get started if you don’t own a Dodge muscle car yet.
“The 1320 Club provides our Dodge brand enthusiasts with an exclusive online destination to record and share their official quarter-mile achievements within the drag racing community…With more Dodge brand enthusiasts than ever wanting to be part of our ‘brotherhood of muscle,’ the addition of the 1320 Club to the Dodge Garage further expands the ultimate digital content hub where muscle car and race enthusiasts can find the latest on all things Dodge, SRT and Mopar.” – Steve Beahm, Head of Passenger Car Brands – Dodge, SRT, Chrysler and FIAT, FCA – North America.
After logging into Dodge Garage (or signing up), Club 1320 will require members to provide some additional information – vehicle year, model and trim level details; provide vehicle VIN (not for public display); select “Stock” or “Modified” and provide a list of modifications, if applicable. Then they may create a “My Garage” public profile, agree to the safe racing pledge, and get started. Everyone in the club will be racing to get to the top of the leaderboards posted on the 1320 Club homepage. One for Stock vehicles and another for Modified vehicles, members can submit their own recordings of their performance.
There are three types of performance to submit:
- Completing a quarter-mile run somewhere between 8.0 and 13.9 seconds.
- How quickly the vehicle covers 60 feet, from 1.4 to 2.0 seconds.
- Top speed ranging from 105 to 170 mph.
Submissions are reviewed and verified by Dodge Garage administrators for credibility, and once approved, members will receive an email confirming their level of achievement, and new achievement badges will be added to their Dodge Garage profile to be shared on social media and available for purchase as decals to display. That’s right, like the Jeep Badge of Honor program, Dodge 1320 members will be able to order physical decals to sport on their Dodge vehicle. Decals are produced in gray for Stock or red for Modified and come with an exclusive 1320 Club hat.
Dodge 1320 members are also told to save their racing slips, because the hashtag #SaveYourSlips will be trending for leaderboard racers to share and show off their times. The 1320 Club is currently open exclusively to U.S. and Canadian owners of late model Dodge Challengers (2008 – current) and Chargers (2006 – current). We’d like to see them as well. Share your racing slips with us on Cape Coral Chrysler Dodge Jeep Ram social media.