The Essence of a Jeep Wrangler

June 13th, 2019 by

The Jeep Wrangler cemented its role in automotive history long ago when the small, but mighty Willys MB aided the U.S. war efforts during World War II. After war comes peace and if you ask any Hummer fan they’ll tell you it’s hard to stay relevant in the post-war American landscape. Appearing as simple from the outside looking in, the reality is that the Jeep formula is anything but. Honor history, never stray too far from the rugged design, add insane capabilities, keep up with technology, modernize it and do it for over 75 years – these seem to be the particular set of rules Jeep is adhering to. Oh, and be sure not to tweak the above-mentioned format too much lest diehard fans get upset. What makes a Jeep Wrangler the iconic vehicle it is in our very slice of Americana? Let’s find out.

Whether it’s a Willys, a CJ, or what we now know as the Jeep Wrangler, there’s a fundamental shape that all of these designs adhere to. The most traditional image our minds likely conjure up – be it the bare metal of wartime Jeep vehicles or the modern touchscreen-enabled Wranglers of today – is the two-door convertible SUV, despite the four-door variant that’s been available for a little over a decade. The seven-slot grille is a must and it rarely if ever undergoes any changes, while the upright windshield and the removable doors help the design remain pure and true to itself. The word may be overused, but a Wrangler can’t be labeled anything other than iconic.

The biggest requirement when the original Willys was made back during World War II was that a military Jeep had to be able to go anywhere, no matter what. The sentiment stuck as the Jeep Wrangler is the embodiment of the brand’s “Go Anywhere. Do Anything” mantra. Long before the Wrangler became the cultural juggernaut it is today, it always had four-wheel-drive, ample ground clearance, impressive articulation, and generous approach and departure angles. Nowadays all of these features are inherent to what makes a Jeep Wrangler, but the Wrangler of today also offers trick sway bars, locking differentials, and skid plates.

Adaptability was key for what would become Jeep due to the on-the-fly design suited to the military moment. Crafted as an ideal machine ready to adapt to several afterlives, Willys established the kind of flexibility that would become a Jeep brand hallmark. This buildable-Lego-like capacity has brought Jeep models – especially Wrangler models – the ability to swap out and enhance parts with ease. It’s unlikely that two Wrangler vehicles will look the same at any given Jeep meet. This individuality is one of the most attractive selling points of a Jeep Wrangler – this ability to make it your own. Buyers can swap out the lighting systems, wheels, tires; they can also add winches, overlanding gear, and suspension upgrades.

Toledo, Ohio is still the heart of Jeep’s past and present as the brand has called Toledo home since its very inception. From the very beginning, the Parkway Annex and Stickney Avenue were the hubs that churned out military beasts and civilian Jeeps by the thousands. Initially opened in 1904 as a bicycle factory, come World War II Willys began producing military vehicles. As the brand transitioned, AMC established the Toledo Plants that Chrysler subsequently brought into the fold in 1987 when they took over. Jeep is synonymous with the Northwest Ohio town that serves as the car capital.

Get to know the current Jeep lineup at Cape Coral Chrysler Dodge Jeep Ram near Fort Myers. Whether you’re looking for a classic off-road vehicle like the Wrangler or something more luxurious along the lines of the Jeep Grand Cherokee, our friendly and knowledgeable staff is here to help. Schedule your test drive today!

Photo Source/Copyright: Jeepsheet
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